Sets and Settings. Why are they important?

You can tell a lot by looking at the set for TV programmes. If we are trying to ascertain the target audience for a programme, then the set, including the furniture, the colours, the use of technology gives us an idea.

• Take a look at the clips below.....

• What are the main signifiers? (Location, Objects, Lighting, Effects, Graphics)
  

• Can we make an educated guess at wh0 the target audience might be?